Twitter has been ablaze with witty chat-back about the new ‘for her’ BIC pen range.

I kid you not. This new biro pen is ‘designed to fit comfortably in a woman’s hand’.  Which bizarrely implies that we have been using ‘manly’ pens all this time, Its a wonder we can write at all(!)

To see how some, (thankfully more right-minded) people have responded to this bizarre new product see the customer reviews at http://www.amazon.co.uk/BIC-For-Amber-Medium-Ballpoint/dp/B004FTGJUW/ref=cm_cr_pr_product_top

and let Bic know your thoughts http://www.bicworld.com/us/pages/contact/